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Caldwell, partners launch 'We the Family' campaign

Idaho Press, Savannah Cardon.  CALDWELL — The city of Caldwell and its partners have launched a campaign called We the Family to help connect families with information on upcoming events around town.

The resource is meant to streamline the search for free and low-cost, family-oriented events in Caldwell, highlighting activities that can build social connections and provide links to parenting and family support resources, according to Fiona May, We the Family committee chairwoman.

“The more we thought about Caldwell as a city and how many different kinds of challenges people face every day, we just felt like we needed to find one more way to reach out and try to be there for people,” May said.

The campaign, part of Caldwell’s Youth Master Plan, includes the city, the Caldwell Public Library, Indian Creek Plaza, Advocates Against Family Violence, Love Caldwell, Family Advocates, Sacajawea Community School, Southwest District Health and the Caldwell YMCA, according to a press release. The We the Family committee is through the city and began in January.

“I’m so grateful to the city of Caldwell for being so forward-thinking with plans for youth and healthy youth,” May said. “I just feel really energized to be a part of this group.”

We the Family can be accessed through Facebook — @WetheFamilyCaldwell — and on the city’s website and Instagram pages. May encourages that people search the hashtag #FamilyCaldwell on Facebook.

May said the committee will continue to add resources over time and hopes to create other methods of reaching out. The committee is working to provide quick resources to those facing challenges and has also discussed working with the Caldwell Police Department and neighborhood watch to connect the community.

Caldwell’s Youth Master Plan is designed to provide a safe, healthy and service-oriented community for children by addressing out-of-school time, health and wellness, and education and workforce readiness, among other things.

In 2014, The Association of Idaho Cities gave Caldwell an achievement award, recognizing the city for its Youth Master Plan and the contribution the plan makes to economic growth, development and quality of life in Caldwell.

Savannah Cardon is the Caldwell reporter for the Idaho Press. Follow her on Twitter, @savannahlcardon, or reach her at 208-465-8172.